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Meeting Architect Podcast


Sep 10, 2019

On this episode, Brenda is joined by Marilyn Power, Director of Sales & Marketing, Delta Ottawa.

Brenda and Marilyn talk about the importance of each vertical within the sales and marketing department and how they come together when evaluating a business opportunity. 

Discussed in this episode:

  • What does a Director of Sales & Marketing do?
  • How a hotel evaluates new business opportunities 
  • Bedroom block and arrival patterns
  • Food & Beverage 
  • Concessions: What is reasonable?
  • Negotiating: Understanding the value of your group 
  • Marketing and Advertising 
  • Leadership

Key Learning: Knowing the value and opportunity for potential business from both perspectives: Hotel vs Meeting Architect

 

➡️ The Meeting Architect Podcast is proudly brought to you by The Howes Group